All healthy mammals, including man make a small amount of alcohol in their bodies as part of normal metabolism.

The average person makes about an ounce of alcohol everyday.
In order to metabolize this internally created alcohol, man and the other mammals have special enzymes. These enzymes are intended to handle only this internally created alcohol. Alcohol from external sources impairs this process.

When we consume alcohol, our bodies respond by producing an enzyme
"ALCOHOL DEHYDROGENASE". This enzyme converts alcohol to acetaldehyde, a chemical, which can damage the body in several ways. It can create abnormal chemical bonds in large important molecules like proteins (resulting in skin wrinkling and artery hardening) and damage DNA (resulting in abnormal cell function, birth defects and even cancer). This abnormal chemical bond is called cross linking and is the same process that converts soft moist cattle skins ( tans ) into hard, dry, stiff leather. When cross-linking takes place in the lungs, we call it emphysema. Another way acetaldehyde causes damage is when it is oxidized in the body creating dangerous and reactive chemical fragments called free radicals.
These free radicals can cause cancer, artheroclerosis, damage cell structures and are implicated as major causative factors in aging.

This acetaldehyde is subsequently converted into a harmless acetate by another enzyme " ALDEHYDE DEHYDROGENASE". Unfortunately, these processes are not automatic leaving the body open to serious health risks (due largely to acetaldehyde toxicity).

In tracing the metabolism of alcohol, we see that it reacts via the enzyme alcohol dehydrogenase to form acetaldehyde. This very toxic chemical is further broken down to a non-toxic chemical called acetate by the enzyme aldehyde dehydrogenase. It is the break down from acetaldehyde to acetate that is most critical. If adequate amount of aldehyde dehydrogenase is not produce, many side effects occur-some life threatening-some such as HANGOVERS- quite debilitating.

People who do not drink excess alcohol have no trouble converting alcohol into acetate via our own alcohol handling system. However, over indulgence or aging can severely impede this system and that is when the trouble begins. Acetaldehyde and its army of free radicals start an onslaught on our bodies resulting in declined health and well being.

Scientific investigation demonstrates that appropriate antioxidants can protect and eliminate these toxic effects.

Recent studies have confirmed the many benefits of ANTIOXIDANTS:

REVIVER is a powerful natural antioxidant which can :

1) Marshall a substantial defense against the toxic effects of acetaldehyde which is
responsible for the terrible feeling of hangovers.
2) Eliminate dangerous free radicals.
3) Protect the body from the harmful effects of acetaldehyde.
4) Guarantee a fresh start to the day following an evening of social drinking.

This product has been clinically tested in a Canadian Research Toxicology facility and is classified as practically non-toxic. (ACUTE ORAL TOXICITY STUDY OF REVIVER)
In a scientific study done at The University Of Sydney, Australia,( EFFECT ON ALCOHOL METABOLISM…) REVIVER has shown that it can accelerate the rate at which alcohol is removed from our system.

Dr. Diane Robertson is recognized as the leading authority on Herbal Medicine
In the West Indies, Dr. Robertson has carried out controlled studies to verify the many useful Health benefits of REVIVER.
These are:
1) Lessen Hangover Symptoms.
2) Students reported more alertness.
3) Athletes reported less soreness. (Normally high levels of Free Radicals are
Generated when exercising).

Reviver is an all natural formula specially prepared to help ease the discomforts of HANGOVERS due to over indulgence from alcoholic beverages.

A hangover is due partly to the toxic by products of alcohol, dehydration and the body's reaction to withdrawal from alcohol. The body can eliminate alcohol at the rate of 1 ounce of 40% proof alcohol per hour. (This can vary with weight, stomach content and other factors.)

When this amount is exceeded, headache, nausea and the lack of vitality generally results. In addition, financial loss (Monday blues) can be quite crippling.

The ingredients in REVIVER are well documented in herbal pharmacopeias for the relief of hangover symptoms. Peppermint, Rosemary, Ginseng and spices such as Ginger have been traditionally used by herbalists through the world to treat headache and nausea. In addition, this formulation has been fortified with other botanicals which can provide protection against possible harm from excess drinking.

Reviver will help to replenish as well as protect good health in cases of excessive alcohol indulgences. Note that this product is not intended to diagnose, treat, prevent or cure any disease. It is recommended for people that regularly consume alcoholic beverages.

WHY Asians/Europeans WHO CONSUME ALCOHOL SHOULD SUPPLEMENT WITH REVIVER:

The National Library of Medicine, " Alcohol Clin Exp Res 1994 Jun; 18(3): 640-3"
Reported that Taiwanese who had a low supply of the enzymes, Alcohol dehydrogenase and Aldehyde dehydrogenase run the risk of developing alcoholism by slowing the removal of alcohol from the body.

Furthermore, Tohoku Bunka Gakuen University, Japan studied " The Role of Alcohol Dehydrogenase 2 and Aldehyde Dehydrogenase 2 …" in Japanese men
And suggested that cardiovascular complications may result because of insufficient amounts of the enzymes alcohol & aldehyde dehydrogenase available for use.
Since Reviver was shown to accelerate the rate of alcohol elimination, it can be safely deduce that supplementing with Reviver increases the production of these enzymes. (Alcohol can be eliminated through other pathways, such as sweating but these are minor compared to the normal process by which Alcohol dehydrogenase & Aldehyde dehydrogenase works.)

The use of alcohol has been indelibly imprinted in the social fabric of all nations.
Holidays, birthdays, social functions and a myriad of other festivities are normally planned with a good deal of alcoholic beverages to compliment the occasion.
As most of us have found out, alcohol does not discriminate about who will suffer the consequences of over-indulgences. Therefore, the use of this supplement is beneficial to all who tend to over drink occasionally and help to promote:

· Quicker recovery time.
· Minimizing hangover symptoms.
· Health & wellbeing from its arsenal of potent antioxidants.

Please drink responsibly!